Digital shelf insights to fuel profitable growth
Arm your sales, marketing and supply chain teams with actionable insights that drive faster growth across 1,200+ retailers.
Today’s shopper is more likely to research and buy products online than ever before. And they’re more willing to switch brand loyalty if products are out of stock, hard to find, overpriced or poorly reviewed. Don’t let that happen to you.
Profitero is here to help. Powered by daily data, our diagnostic tools and digital shelf analytics give your teams competitive insights to optimize all your traffic and conversion levers across retailers.
Digital Shelf 360 — Our analytics product for
measuring and optimizing your online growth levers
-
Maximize
product visibility -
Strengthen your
supply chain -
Create content
that converts -
Protect
profitability -
Boost
advertising ROI
Moving your products from page 2 to page 1 can boost sales by 50%, since more than 70% of online shoppers never click past the first page. With Profitero, you can:
- Quickly detect and defend against competitors bidding on your brand keywords
- Boost your organic search rankings by benchmarking your product content against top-performers
- Optimize your ad campaigns by identifying new keywords and competitors trending in your categories
It takes 3-4 days to recover your full sales volume and 6-7 days to regain organic search placement after a product goes out of stock. With Profitero, you can:
- Get daily out-of-stock alerts by retailer so you can quickly replenish inventory
- Use traffic and demand signals to better predict inventory trends and prevent out of stocks
- Ensure retailers are always carrying the right products, at every store location
1 out of 3 shoppers abandon their cart due to poor product content. So your text, images and videos matter. With Profitero, you can:
- Track retailer product pages to make sure all product content fields are correct and visible to shoppers
- Integrate with your existing PIM/DAM solutions to minimize extra work
- Benchmark product descriptions, images and videos against competitors to identify where to focus efforts
Selling online is much less profitable than selling in-store, so closely monitoring competitor and retailer price dynamics is critical. With Profitero, you can:
- Detect minimum advertising price (MAP) violations so you can enforce control with more confidence
- Gain better visibility into unauthorized third-party (3P) sellers to clean up your distribution network
- Optimize your promotion strategy to avoid destructive “race-to-the-bottom” price matching across retailers
Advertising spending is growing rapidly, and budgets need to be managed carefully. With Profitero, you can:
- Get higher ROI from your advertising by knowing which products are converting the best
- See inventory trends, and avoid driving traffic advertising products that are out of stock
- Uncover the best way to invest in display advertising with our new Share of Voice
Moving your products from page 2 to page 1 can boost sales by 50%, since more than 70% of online shoppers never click past the first page. With Profitero, you can:
- Quickly detect and defend against competitors bidding on your brand keywords
- Boost your organic search rankings by benchmarking your product content against top-performers
- Optimize your ad campaigns by identifying new keywords and competitors trending in your categories
It takes 3-4 days to recover your full sales volume and 6-7 days to regain organic search placement after a product goes out of stock. With Profitero, you can:
- Get daily out-of-stock alerts by retailer so you can quickly replenish inventory
- Use traffic and demand signals to better predict inventory trends and prevent out of stocks
- Ensure retailers are always carrying the right products, at every store location
1 out of 3 shoppers abandon their cart due to poor product content. So your text, images and videos matter. With Profitero, you can:
- Track retailer product pages to make sure all product content fields are correct and visible to shoppers
- Integrate with your existing PIM/DAM solutions to minimize extra work
- Benchmark product descriptions, images and videos against competitors to identify where to focus efforts
Selling online is much less profitable than selling in-store, so closely monitoring competitor and retailer price dynamics is critical. With Profitero, you can:
- Detect minimum advertising price (MAP) violations so you can enforce control with more confidence
- Gain better visibility into unauthorized third-party (3P) sellers to clean up your distribution network
- Optimize your promotion strategy to avoid destructive “race-to-the-bottom” price matching across retailers
Advertising spending is growing rapidly, and budgets need to be managed carefully. With Profitero, you can:
- Get higher ROI from your advertising by knowing which products are converting the best
- See inventory trends, and avoid driving traffic advertising products that are out of stock
- Uncover the best way to invest in display advertising with our new Share of Voice
Circana & Profitero have teamed up to create Circana OmniMarket™ Digital Shelf
This is the most granular and comprehensive solution for optimizing omnichannel performance yet — connecting item-level digital shelf with item-level eCommerce point of sales (POS) data for multiple retailers. Now clients can drive omnichannel sales growth by matching digital shelf tactics to omnichannel sales performance!
Introducing our new predictive intelligence products
Boost
Boost recommends what levers to prioritize — price, content, media & more — that will have the biggest impact on your sales rank on each of your retailer sites.
Search Optimizer
Search Optimizer elevates your discoverability by determining the best keywords to prioritize and optimize for organic and paid search — on different retailer websites.
Why Profitero for digital shelf analytics?
Comprehensive, daily insights
Save time and money with a complete view of your growth levers via a single platform
Integrated with Sales & Share data
See which levers are driving the most growth, so you can take smarter action
Expert Customer Success team
Translate data into actionable insights to grow your business
Competitive benchmarks
See how your business stacks up and which performance gaps to prioritize
Job-specific email alerts
Make things simple and actionable, so your teams know where to focus
Track store-level performance
Win more click & collect sales by ensuring products are in stock and priced competitively at the store level