Establishing an eCommerce strategy is one thing; performing against it is another.
Now in its second year, Profitero’s industry-wide survey seeks to identify how successful eCommerce heads are organizing and budgeting for the online channel – helping you to focus on the strategies to succeed over the next 12 months.
Take the 10-minute survey below and you will receive an Executive Summary of the findings once the survey results are compiled. The Executive Summary will tell you:
- Which eCommerce KPIs are considered most critical by your peers
- Their top organizational priorities and eCommerce challenges
- The differences in budgeting approaches by country and industry
- How the most successful eCommerce heads are organizing around Amazon