For many consumers, having a baby is the gateway to online shopping. New mothers are four times more likely to buy their groceries online than the average person – and rely heavily on other parents’ recommendations.
Established baby brand Tommee Tippee is the best-selling baby brand on Amazon UK, while The Gro Company is the 5th best-selling brand, benefiting from more than 2,000 product reviews for products like the Grobag and Gro-egg.
Download our special Q2 2016 edition of the Best-Selling Baby Brands on Amazon US and Amazon UK to benchmark how your product stacks up.